! 78% of consumers trust peer recommendations
! Only 14% trust advertisements
! Because of the speed in which social media enables communication, word of mouth now becomes world of mouth
! Yrs to reach 50 million Users : Radio 38yrs, TV 13 yrs, Internet 4yrs, Ipod 3yrs, Facebook added 100 million users in less than 9mths and is on target to have ½ billion by Dec 2010, Iphone apps hit 1 billion in 9mths, Twitter believes it will have 1 billion users by 2012 which will make it the pulse of the planet
! 1 in 6 higher education students are enrolled in an online curriculum
! The fastest growing segment on Facebook is 55-65 year old females
! 80% of Twitter usage is on mobile devices. People update anywhere, anytime – imagine what that means for bad customer experiences?
! There are over 200,000,000 blogs
! 54% = Number of bloggers who post content or tweet daily
! 1 in 8 couple married in the US last year met via social media site
! By 2010 Gen Y will outnumber the Baby boomers and 96% of them have joined a social network
! 2009 US Department of Education study revealed that on average, online students out performed those receiving face–to–face instruction
! 34% of bloggers post opinions about products and brands
! In the near future we will no longer search for products and services they will find us via social media
! More than 1.5 million pieces of content are shared on Facebook daily
! If Facebook were a country it would be the world’s 3rd largest bigger than the USA.
! Social Media has overtaken pornography as the #1 activity on the web.
! The top 10 in-demand jobs in 2010 did not exist in 2004
! We are currently preparing students for jobs that don’t yet exist using technologies that haven’t been invented yet in order to solve problems we don’t even know are problems yet
! The US dept of Labor estimates that today’s learner will have 10-14 jobs …….by the age of 38!
! There are 31 billion searches on Google per month – in 2006 this number was 2.7 billion
! The first commercial text was sent in December 1992….today the number of text message sent and received everyday, exceeds the total population of the planet.
! The amount of new technical information is doubling every 2 yrs which means a student studying a 4 yr technical degree, ½ of what they learn in their first 2 yrs will be outdated by their 3rd yr of study
“Convergence is everywhere. It’s easier than ever to reach a large audience but harder than ever to really connect with it.”
Thanks to “Did you know 4.0”, “Social Media Revolution” and “You can’t be My teacher “on You Tube